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P&R GENOMIC

2023
  • Industry

    Healthcare

  • Duration

    6 Weeks

  • Category

    Branding, Website

Revitalizing PR Genomics' brand to mirror its innovative genomics solutions, creating a modern website that showcases their cutting-edge approach in healthcare.

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Founded in 2023 by Arnold Pallay, MD, and Patricia A. Rice, MSN, PR Genomics emerged from a passion for integrating genomics into healthcare. Their mission is to simplify genomic medicine's integration, enhancing patient care through personalized, precision medicine.

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Logotype
Using Inter, a typeface for the digital age, ensures crisp readability across various screens, a nod to the precision in genomics. The blue gradient symbolizes a spectrum of innovation in health, while the DNA-inspired motif reflects a steadfast commitment to pioneering genetic services and advancements in healthcare.
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Typography
Heading 1 → create-3

Semibold

Inter
Heading 1 → create-sol

Light

Soleli

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Colors
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Leveraging a blend of trust, experience, and modern aesthetics, our design strategy for PR Genomics emphasizes a clean, sophisticated look with inviting colors and authentic healthcare imagery, mirroring the elegance and innovation of contemporary healthcare environments.
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The design captures the essence of MCK's lively atmosphere, emphasizing the social and gourmet tapas bar experience.
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We innovated with abstract DNA structure motifs in design elements, moving beyond clichéd strands to uniquely express genomics' essence and innovation.

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Let’s Get Started!

Ready to transform your business? Contact us today to discover how we can help you achieve your goals.

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